Matadog Design is a silver winner (Packaging Category) in the 2011 Summit Creative Award® competition for its creative work for Verdes Innovations.
The Summit Creative Award recognizes and celebrates the creative accomplishments of small and medium sized advertising agencies and other creative groups with annual billings under $30 million. Over the seventeen years, the competition has established itself as the premier arbiter of creative excellence for firms of this size and has become a coveted honor worth touting.
The Summit Creative Award recognizes and celebrates the creative accomplishments of small and medium sized advertising agencies and other creative groups with annual billings under $30 million. Over the seventeen years, the competition has established itself as the premier arbiter of creative excellence for firms of this size and has become a coveted honor worth touting.
This year’s panel of international judges included:
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Baron Manett, Sr. Vice President, Ariad Custom Communications – Canada
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Charles Van Vechten, President/Chief Creative Officer, Jabob Taylor Creative Group – United States
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Daniel da Hora, Presidente, Clube de Criação de Pernambuco – Brazil
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David Ross, Creative Director, Media Arts, Coinstar, Inc. – United States
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Gary Rozanc, Columbia College Chicago – United States
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Gregg Bernstein, Visiting Lecturer | Graphic Design, Georgia State University – United States
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Kevin Hersh, Creative Director, MFX, Inc. – United States
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Jack Adamson, Senior Creative, Crackerjack – United States
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Louai Alasfahani, Managing Director/Creative Director, Paragon Marketing Communications – Kuwait
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Juan Pablo Valencia, Creative Director, TBWACentral Asia & Caucasus – Kazakhstan
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Louai Alasfahani, Managing Director/Creative Director, Paragon Marketing Communications – Kuwait
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Mervyn Tan, Creative Director, Autumn:01 – Australia
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Michael Pan Sin, Associate Director, World Wide Web Domination – Malaysia
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Poul Bjørn, Owner, Entegrate Creative – Denmark
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Richard Taylor, Principal, RT Strategic – Canada
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Roy Matich, Executive Creative Director, Cypress Consulting – United States
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Thomas Bjerregaard Bonde, Direktør/Partner, RECREATIVO – Denmark
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Tom Roychoudhury, Chief Innovations Officer, Middle East Communications Networks – Dubai
Entries in 23 major categories are judged against a stringent set of standards. During the blind judging events (entering company names withheld.) Judges search for innovative and creative concepts, strong executions and the ability to communicate and persuade.
“Winning a Summit Creative Award is a significant accomplishment in ones career. The combination of scrutinizing judges and tough judging criteria ensures that only deserving entries receive Summit recognition.” Said Jocelyn Luciano, Executive Director for the Summit International Awards. “What a year to see creativity bounce back from the doldrums, and with such strength. Watching the judges’ debate the details of individual entries in the run-off for the tops spots was inspiring.”
The Summit International Awards (SIA) organization was founded in 1994. The organization conducts the Summit Creative Award, the Summit Marketing Effectiveness Award and the Summit Emerging Media Award. The 2011 competition is the 17th year for the creative competition. Additional information about the Summit International Awards organization, its competitions and winning firms can be found on the Summit Awards web site at www.summitawards.com.